Although BlackRock's IBIT is traditionally the leader in the cryptocurrency ETF market, the company's Ethereum product has had higher inflows this week. In fact, ETHA had the second-highest inflows among all ETFs in the US, an impressive record.
After weeks of strong Bitcoin investment from companies, Ethereum is becoming a popular choice. This trend could enhance the token's market presence as an altcoin season may occur.
Ethereum ETFs are on the rise
IBIT, BlackRock's Bitcoin ETF, has been praised as "the greatest launch in stock exchange history." Last month, it became the company's largest ETF in fee revenue, and could potentially surpass Satoshi's BTC wallet in less than a year.
However, in a notable surprise, BlackRock's Ethereum ETF has had larger inflows this week:
Bitcoin ETFs have received strong institutional support due to robust company investments, so it's surprising to see Ethereum products taking the lead.
BTC ETF inflows have cooled down in recent days, as the asset's All-Time-High is slowing the market. In contrast, Ethereum ETFs maintain a steady pace.

Even as Ethereum pauses growth, this trend is not interrupted, with company investments continuing rapidly. Most cryptocurrency-holding companies are shifting to Bitcoin, which could have significant drawbacks.
Therefore, ETH is a popular but less crowded alternative, as Wall Street investments have not yet fully transformed the market.
Moreover, Ethereum maximalism is increasing. This topic is particularly relevant to BlackRock today, as the company's Digital Assets Head left the company to join an ETH treasury company.
This director helped lead BlackRock's cryptocurrency ETF strategy, but he felt that SharpLink could allow him to focus more on Ethereum.
With institutional investment in Ethereum accelerating, Bitcoin's BTCD has decreased by over 5% in July.